Bilingual Marketing Intern (Mandarin Chinese/English)

StudentUniverse is looking for a current college student that is fluent in Mandarin Chinese to fulfill an open internship position. An internship with StudentUniverse is a hands-on marketing experience - you will work closely with the StudentUniverse marketing team to develop and execute new marketing strategies targeting the growing Asian market:

• Content
• Social media
• Chinese SEO
• New channels

Responsibilities:

• Write content for Chinese students resource blog and WeChat official account.
• Plan and build content calendar based on college students’, especially international students’, travel behaviors.
• Research trending topics, engage with Chinese social media audiences.
• Translate content for landing pages.
• Suggest new social channels and act on initiatives that are trendy among college students.
• Present findings and conclusions to marketing team.
• Assist marketing with current programs.

An ideal candidate will be responsible, manage their time well and be able to work independently as well as with the team.

Skills & Requirements:

• Strong written and oral communication skills in both English and Chinese.
• Must speak fluent Mandarin Chinese and have strong writing skills in Chinese.
• Have been studying in the U.S. for >1 year (either undergraduate or graduate school).
• Strong understanding of Chinese and U.S. culture.
• Must be familiar with Weibo and WeChat. Experience in WeChat official account management is a plus.

Additional qualifications:

• Passion for travel and online marketing.
• Previous internship experience or blog writing experience.
• Heavy user of WeChat or Weibo.
• Familiarity with Photoshop or at least one photo editing software

Education:

Undergraduates and graduates working toward a degree in marketing, communications, business, or related field.

Timing:End of August or start of September to mid-December, 15-20 hours per week.

Compensation: Paid intern. Additionally, you will gain invaluable experience working with a leading travel company and understanding the digital marketing space. You will have the opportunity to lead in a collaborative environment and fully engage in the launch of online promotional campaigns.

Location: StudentUniverse headquarters, 130 Turner Street, Waltham, MA

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