We are looking for a data wiz to join our fast-growing marketing team. You will apply your love for data and learn to run advanced bid models for Paid Search and other keyword bidding platforms, incorporating a number of variables and data sources. It's an opportunity to learn how to take data modeling to the next level and work with some of the best.

We have a young, motivated team with a ton of hustle and a lot of game. We get things done and we have a good time. We're growing fast and breaking records. You'll love working with us, but you've got to jive with our pace and culture to get in.

Responsibilities:

• Plan, manage, and execute Paid Search / Pay Per Click (PPC) campaigns, including but not limited to strategy development, organization, and management
• Hands-on keyword management as you run and revise bid models for Paid Search and other keyword bidding platforms, comprising dozens of accounts in multiple countries
• Identify and execute opportunities to grow sales and reduce cost-per-acquisition (CPA)
• Monitor PPC trends, best practices and techniques to ensure correct account spend/growth and to identify new opportunities
• Proactively research campaign issues and formulate actionable solutions based off findings
• Monitor seasonal trends in the business and revise bidding to ensure opportunities are maximized in high-seasons and low-seasons are optimized
• Ideate, build and launch new campaigns and A/B tests
• Manage tracking pixels using Google Tag Manager (GTM)
• Day-to-day account management and interfacing with service providers

Competencies:

• Proven ability to manage multiple projects, drive hard to completion, and deliver effective results
• Successfully fulfill strategy by creating clear deliverables and recommendations
• Developed understanding of reported metrics and ability to generate action plans from them
• Ability to multitask, adapt to changing priorities, be decisive under ambiguity, and meet tight deadlines
• Strong written skills and experience writing ad copy that is both effective and optimized
• Advanced proficiency in Excel

Requirements

• 1-2 years of experience in an Excel-centric position
• A working understanding of Google Adwords and/or other bid platforms
• Track record of success in growth and optimization through data modeling
• Experience with bid models or bid management tools a plus
• Heavy Microsoft Excel experience
• Comfort handling large data sets
• Understanding of the travel industry a plus
• Google Tag Manager (GTM) experience a plus
• Bachelor's degree required

How to Apply
Please send a brief cover letter and your resume to jobs@studentuniverse.com – using the job title as your subject line.

About StudentUniverse
StudentUniverse is the world's leading travel booking service for students and youth. Through negotiations with a network of global partners, StudentUniverse offers exclusive pricing and terms on flights, hotels and tours. Its Travel Services division handles client requests for groups and custom itineraries.

StudentUniverse launched in 2000 and is headquartered in Boston with offices in London, Toronto, New York and the Philippines. StudentUniverse believes that travel is essential to a modern education. Millions of students use the service every year.

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